Should Every Business Owner Have a Personal Brand? — Heather Porter

This episode is brought to you by Brad's forthcoming book, Start With Values (⁠⁠⁠⁠⁠⁠⁠⁠⁠https://startwithvalues.com/start-with-values-book/⁠⁠⁠⁠⁠⁠⁠⁠⁠). To support this show, we'd love it if you could order your copy. If you do, please email hello@bradleyhook.com, and we'll send you a thank-you gift. Connect with Brad here: ⁠⁠⁠⁠⁠⁠https://link.bradleyhook.com/brad⁠⁠⁠⁠⁠⁠.

🚀 In this episode, we’re joined by Heather Porter, a digital marketing expert with 15 years of experience and founder of Website Love, a website development and social media agency. Learn more at https://websitelove.com.au.

📚 Heather is an Amazon Kindle #1 bestseller, co-author of four business books, host of That Social Media Show on Bizversity, and The Hustle Rebellion podcast.

💡 She’s one of only four Meta Certified Lead Trainers in Australia, teaching digital marketing for Meta and at the University of Sydney’s Centre for Continuing Education.

🎤 Fun fact: Heather once managed Tony Robbins’ Trainers and ran several of his events!

What we cover in this episode:

👉 The current state of digital marketing: AI vs. authentic content

👉 Building a business that supports the lifestyle you want

👉 Insights into personal branding for entrepreneurs and business owners

👉 Stories and lessons from working with Tony Robbins and other thought leaders

👉 Practical tips for creating a scalable online presence

Resources and Links Mentioned:

🎁 Free resources from Heather, including her podcast and marketing training:

https://websitelove.com.au/free-resources/

📱 Follow Heather on socials:

Instagram: https://www.instagram.com/heatherrporter/

LinkedIn: https://www.linkedin.com/in/heatherporter/

TikTok: https://www.tiktok.com/@heatherrporter

YouTube: https://www.youtube.com/findfameonline

Final Message from Heather:

✨ “Be more of yourself. Stop trying to be the next Tony Robbins or Oprah. Look inward and develop who you are, because the world needs you.”

🎧 Tune in now for actionable advice and inspiring stories to help you grow your business, build your brand, and find fulfillment on your journey!