Speaking of Startups Episode 160: Jenny Farias, Co-Founder of gWen (growing Women entrepreneurs network)

In today’s episode we welcome Jenny Farias to Speaking of Start-Ups.  Jenny is the co-founder of gWen, Growing Women Entrepreneurs Network. Jenny and her partner, Ashley Gautreaux, co-founded gWen in 2022. A year later their platform to elevate female founders has spread from Charlotte to Raleigh/Durham and now Atlanta, GA with the premise of accelerating growth for the underrepresented female founder. In this episode you’ll learn how her parents’ immigrant journey as well as marketing for Fortune 100 companies in New York and Miami inspired her to work with other women in the start-up space. Key takeaways from episode 160: What’s the deal with Charlotte? Hitting “the circuit” when arriving in a new city Hurdles female founders face Building a community from the ground up Using the connector model to grow your brand How gWen fits in the developing Charlotte ecosystem Why adding a board early on has helped take things to the next level Using smaller markets to springboard into larger opportunities Keeping a level head during explosive growth Charlotte, NC is not at the top of the list or even on the radar for some folks when they think of the tech industry but listen to the end to find out what reeled Jenny into the area and now has gWen at the forefront of something really special. Jenny also runs her own marketing company, Brand x Humans, while Ashley is a partner with CreativeCo. William Bissett is the owner of and an Investment Advisor Representative of Portus Wealth Advisors, a Registered Investment Adviser. Registration does not imply a certain level of skill or training. Opinions expressed on this program do not necessarily reflect those of Portus Wealth Advisors. The topics discussed and opinions given are not intended to address the specific needs of any listener.   Portus Wealth Advisors does not offer legal or tax advice, listeners are encouraged to discuss their financial needs with the appropriate professional regarding your individual circumstance. Investments described herein may be speculative and may involve a substantial risk of loss. Interests may be offered only to persons who qualify as accredited investors under applicable state and federal regulation or an eligible employee of the management company. There generally is no public market for the Interests. Prospective investors should particularly note that many factors affect performance, including changes in market conditions and interest rates, and other economic, political or financial developments. Past performance is not, and should not be construed as, indicative of future results.