S05 EP38: How to Launch a DTC Brand on Amazon

Oct 1, 2020

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On today’s episode, Kunle is joined by Isaac Kuhlman, Amazon Brand Developer and Co-founder of REAL Coaching. He started his journey business back in 2013, and since then has set up a successful coaching practice and a 7-figure course on Udemy. The brands he has worked with have grossed over $12 million in sales. He has also been mentoring sellers and businesses for over 5 years now.

Amazon alone accounts for more than 50% of eCommerce transactions in the U.S and U.K. It is the proverbial “Elephant in the room” for most DTC brands. Amazon is almost too big to ignore, even for DTC brands with well established channels of their own. But as with every other channel, not everyone gets it right. In this episode, Isaac sheds light on the inner workings of the Amazon ecosystem and how DTC brands can leverage it as a profitable channel for their business.

We have all seen the Facebook and YouTube ads saying “Start a successful Amazon business with $500”. Many of us might even know someone who is running a successful Amazon business. But how much does it truly cost to get going and make money on Amazon? How do you pick the right product and keyword? How long does it take to start ranking? In this episode, we will cover all this and much more about selling on Amazon and FBA.

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