

469: Behind the Scenes of GTA 3 & Guitar Hero with Kelly Sumner - The Retro Hour EP469
Feb 28, 2025
This week, Kelly Sumner, the former CEO of RedOctane and an executive at Take-Two Interactive, shares thrilling behind-the-scenes stories about the launch of GTA 3 and working with the Houser brothers. He recounts how he transformed Guitar Hero into a global sensation, discussing the innovative controller that changed music gaming. Sumner also reflects on navigating the highs and lows of the gaming industry, revealing insights that shaped iconic franchises. His experiences bring a unique perspective on the intersection of gaming and music.
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GameTek's Deception
- Kelly Sumner joined GameTek to transition from manufacturing to publishing, enticed by a CEO's sales pitch.
- The company, however, turned out to be fraudulent, involving fake warehouses and returned inventory.
Ultimatum to Britt
- After GameTek's senior management was fired, Sumner became CEO of the crippled company.
- He gave the major shareholder an ultimatum: invest or sell the company within 90 days.
Birth of Take-Two
- Sumner packaged GameTek's valuable assets and orchestrated a deal with Take-Two Interactive.
- This deal marked the beginning of Take-Two Interactive, where Sumner continued his career.