Reimagining Retail: Where In-Store Retail Media is Headed and Activations That Are Moving The Needle | Apr 3, 2024

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss in-store retail media: what's holding it back, cooler screens and smart carts impact, and what digital advertising looks like outside the store. Then, for "Pop-Up Rankings," we rank the top three activations in retail media. Join our analyst Sara Lebow as she hosts analysts Arielle Feger and Sarah Marzano.

 

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https://www.emarketer.com/content/podcast-reimagining-retail-where-in-store-retail-media-headed-activations-that-moving-needle

 

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