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WHAT MAKES YOU WORTH DISCOVERING?
One of the most hated parts of the selling process by most buyers is the discovery call. Most buyers feel that they are only on the discovery call to be questioned and interviewed by people who know very little about them and their industry. Kyle is back and he will be discussing what makes a discovery call worth the buyer’s time and how you can improve it by letting them know that you are there to help. Learn more in this latest episode of Sales Transformation.
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TRANSFORMING MOMENTS
KYLE: WHAT A BUYER WANTS FROM A DISCOVERY CALL
“You have to keep in mind the reason why the buyer agreed to a discovery call is not to answer your questions, it is to find out as quickly as possible if you can actually help them. A big fear for the buyer is they're going to finish the first call, they will have given you their heart and soul and details for what they're worried about, what they're stressed about, and they still won't know if you can help them.”
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