Music Business Legend Reveals Why Artists MUST Own Their Music in 2026. Terry McBride CEO Nettwerk Music Group [Sarah McLachlan, Coldplay]

Jan 20, 2026

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Music Business Legend Reveals Why Artists MUST Own Their Music in 2026

Join us for a game-changing conversation with legendary music executive Terry McBride, CEO of Nettwerk Music Group. Terry reveals how an outsider perspective, artist ownership, and building music communities are redefining success in the streaming age. From his battles with the RIAA to the rise of AI and the next generation of music marketing, get insider strategies you can use right now. Don't miss this deep dive into music business, artist community, and the power of staying authentic! 🚀🎧#MusicBusiness #TerryMcBride #MusicMarketing #ArtistOwnership #Streaming #MusicCommunity

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Our mission here at MUBUTV is to help independent artists and music business professionals of the future to educate, empower and engage their music career.

🎙️ Music Business Insider Podcast: https://www.mubutv.com/podcast

The Music Business Insider Podcast is a deep dive for listeners like you who want to educate, empower & engage their music career. We take you inside behind the scenes through a series of in-depth conversations with today's leading experts in the Music Industry including A&R, Music Supervision, Artist Management, Marketing, Publicity, Touring, and much much more. You can find it by searching "Music Business Insider Podcast" on any podcast app or platform [ie: Apple Podcasts, Spotify, etc.].

📒 Show Notes and Resources 📒 https://www.mubutv.com/terry-mcbride-nettwerk-music-group

⚡️What you'll learn in this episode⚡️ 👉 The power of artist-owned music 👉 Why building a fan community in the digital age leads to lasting success 👉 How Terry stood up to the industry's biggest powers... and won! 👉 and so much more...

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Podcast Credits Produced by: Ritch Esra & Eric Knight Editor: Eric Knight Shownotes & Transcriptions: Jermaine Shepherd

In this MUBUTV Music Business Insider Podcast, we sit down with legendary music executive Terry McBride, co-founder and CEO of Network Music Group. Terry shares his journey and insights into the music business, emphasizing the importance of artist communities and music ownership for independent artists in the streaming age. This discussion provides valuable knowledge for anyone interested in music career development and artist development. 🚀🎶

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