Commercial Photographer: Your Guide to Marketing, Creativity and Growth Guest Interview with Charlott McAnsh
In this weeks episode we welcome our first guest Charlott McAnsh from See No Bounds
Charlott talks to us about how important it is to have brand photographs to promote your business. And how important it is get out from behind the camera and show your self!
Having recently had a branding photo shoot, and having been regularly photographed since her student days, when she was a model, Charlott knows what it is like to being in front of the lens. She loves receiving directions and natural posing tips. But she also realises that, this is her preference. And so listening and adapting tot he client is a key skill for photographers. The importance of a “discovery call” is discussed to make sure branding is on point and a relationship is established.
Charlott and See No Bounds recommend setting up a subscription service - it offers so many advantages to both client and photographer and you can listen more about this in our episode "Offering Subscriptions Services to your clients". It gives you the chance to get to know the client better and you can offer seasonal photo shoots. Offering a make up artist and stylist can really add value to your shoots, it’s all about the experience!
We go on to discuss the importance of story telling and research into the person you are photographing. It’s so important to listen to the client and adapt to their needs.
Of course we discuss the importance of networking and Charlott gave us some great tips on that too! And having a portfolio that is suited towards the job you are pitching for. Stories are so important when networking as they are more memorable than just a standard pitch.
Charlott McAnsh is the founder of See No Bounds, a network and business community that focus on connecting business owners, give exposure and a place where you will find support. Charlott has over 30 years of experience in events, hospitality, and customer service with a corporate background.
Having travelled all over the world she is a master connector, and her goal is to see businesses succeed. She has an understanding for business development and business growth and has created a platform that provides resources and support to the next generation of entrepreneurs. Charlott is an experienced mentor, having helped many young people develop their skills and launch their own businesses.
Her work has enabled many to reach their full potential and succeed in their chosen field and years later she keeps connected with the teams she has worked with over the years.
https://www.linkedin.com/in/charlott-mcansh-see-no-bounds/
See No Bounds is a Business Network and Community where all the necessary principles of advertisement, education, promotion, and interaction has come together in one place. With an interactive platform you can find more connections and engage with the network.
You can advertise your blogs, vlogs and podcast and get more exposure for you and your business.
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