Tony & Team Recap 2023 Church Trends & Look Forward - Episode 329
Jan 3, 2024
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Tony, host of the podcast, recaps the key trends of 2023 in churches and shares plans for 2024. They discuss reaching out to churches for help, exploring different formats of content and platform performance, churches' experiences and challenges, and express gratitude and announce a new series.
Churches in 2023 faced either a post-pandemic attendance boom or decline, with the former needing alignment and direction due to rapid growth breaking things, while the latter grappled with staffing and structure challenges.
The Unstuck Church team found that email communication remains effective, especially with young families and millennials, and their podcast format resonates well with pastors, emphasizing the importance of consistency over time and leveraging platforms like YouTube and Instagram.
Deep dives
Themes for Churches in 2023
In this podcast episode, the Unstuck Church team discusses the common themes that emerged for churches across North America in 2023. They highlight two main groups of churches: those experiencing a post-pandemic attendance boom and those facing decline. Churches in the attendance boom category were seeking alignment, direction, and focus due to rapid growth breaking things. Churches in the decline category grappled with growth barriers and challenges related to staffing and structure, including organizational tension, culture problems, lack of role clarity, and leadership pain.
Engaging Church Leaders with Content
The Unstuck Church team explores church leaders' engagement with their content across various platforms. They emphasize the continued effectiveness of email communication, specifically with young families and millennials. Additionally, they discuss the practicality and conversational nature of their podcast, which resonates with pastors. They also highlight the importance of consistency over time and share insights on leveraging platforms like YouTube and Instagram, while adjusting the investment in declining platforms like Facebook and Twitter.
Challenges for Churches
Amy from the Unstuck Church team discusses the common challenges that churches encountered in 2023. Large churches and multi-site churches faced staffing and structure challenges due to rapid growth and the need for alignment. Volunteer engagement and leadership development were also highlighted as areas of concern in large churches. Smaller churches struggled with governance issues, change aversion, and unwillingness to prune for the sake of vision. Additionally, various churches dealt with growth-related challenges, seeking strategic growth and navigating multi-site strategies.
Encouraging Wins for Churches
The Unstuck Church team shares wins and encouraging stories from their work with churches in 2023. They highlight improved alignment, clearer vision, and empowered leadership in churches that experienced the Unstuck process. Stories from churches working on multi-site strategies and staffing and structure challenges showcase the positive impact of outside insights and practical guidance. The team celebrates the growth and impact these churches have achieved, emphasizing the fulfillment they derive from witnessing churches overcome challenges and move forward in their mission.
As we served over 100 churches on-site in 2023, several commons themes rose to the surface.
So, for our first episode of 2024, Tony sat down with the Unstuck team to recap what we’ve seen and learned this last year, as well as what we’re looking forward to in the new year.
PlainJoe: A Storyland Studio partners with churches, nonprofits, faith-based organizations, and educational environments to create unforgettable strategic, digital, and spatial stories that lift the Spirit. To learn more about working with PlainJoe’s team of down-to-earth specialists, architects, strategists, artists, and problem solvers, visit plainjoestudios.com/getunstuck.
For the full episode transcript, links mentioned during the show, and to download the Leader Conversation Guide, visit this episode's Show Notes at theunstuckgroup.com/episode329.
Join the Live Conversation on Social Media
If you're listening on Wednesday when the episode first releases, join the live conversation The Unstuck Group's team will be having on social media about this week's topic. We use hashtag #unstuckchurch on Twitter. Or you can join in on Facebook.
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