Are there any more secrets in this world? Actually, I'm sure there is, so let's narrow it down to what we do. Are there any more secrets to Sales Engineering? There are many out there posting, teaching, and sharing their information.
Fortunately, yes there are still some secrets. Some are hiding in plain sight, and some that we actually need to dig and research to highlight them. Today's guest Aileen McNabb helps with that today!
Aileen has been on the podcast before (show 155), but if you don't know here, she is a former SE Leader, and now she is a coach and author who just published her first of what hopefully be many books, one of which she will discuss here today.
shownotes: https://wethesalesengineers.com/show288
We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers