Episode 12: Life Relaunched > Building a Legacy with Olives

Life Relaunched: Building a Legacy with Olives

From Corporate VP to Sustainable Olive Farming

In this episode of the Career Adventurer Podcast, host Paul Fisher interviews Stefano Zenezini, co-founder of Cultura Viva, an organic farm in Umbria, Italy, producing high-quality extra virgin olive oil and raw kombucha. After a 32-year career at Procter & Gamble, including leading supply chain sustainability, Stefano and his wife Laurence pursued their lifelong dream of working with nature. Stefano shares insights on transitioning from a corporate role to sustainable farming, the challenges and joys of managing an olive farm, and the importance of quality and continuous learning. He also delves into their olive oil’s unique features and their educational efforts to promote its benefits. The episode highlights the deep satisfaction and hard work involved in their new venture, aimed at creating a lasting legacy.

00:00 Introduction to the Career Adventurer Podcast

00:06 Meet Stefano Zenezini: From Corporate to Sustainable Farming

01:34 The Dream of Cultura Viva

02:02 Daily Life on the Farm

05:37 Challenges of Sustainable Farming

08:19 Skills from Corporate Life to Farming

11:05 Learning and Adapting in Olive Oil Production

18:14 The Legacy of Cultura Viva

21:10 Challenges of Agricultural Life

21:47 Respect for Farmers

23:48 Becoming an Olive Oil Sommelier

30:15 The Joy of Harvesting Olives

33:26 Off-Season Activities

34:47 Starting the Olive Oil Journey

35:54 Where to Buy Le Clarisse Olive Oil

39:17 Final Thoughts and Reflections

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