Creating The Right Marketing Career with Patrick Moran, Reforge Program Creator & Marketing Advisor - Episode #118

“If there’s not a fit between your personality and the environment that you’re in, it’s going to be difficult for you to drive impact. This is regardless of how much you know in your [marketing] domain.” 

Patrick Moran was most recently an Executive in Residence at Reforge where he led the Growth Marketing, Experimentation and Testing, and Brand Marketing programs which he also co-developed. Previously, he was the Head of Consumer Marketing at Houzz and held leadership roles at Spotify, YikYak, and was one of the earlier marketing leaders at Netflix during its transition to producing original content (starting with House of Cards).

He is currently advising early-stage B2C companies looking to profitably scale their marketing initiatives.

Questions and topics we covered include:

• The 4 components that help you control your career trajectory: your knowledge, your impact, and your network.
• Why Patrick made the switch from being a performance marketer to a brand marketer.
• Patrick’s advice for marketers who are getting bigger responsibilities this year (how to deal with a larger scope of work).
• Patrick’s definition of brand marketing and the basics every marketer needs to understand. 
• How can marketers continue to grow in their roles (experience vs online education)?

And more!

If you liked this episode, check out Patrick’s new podcast “Finding Market Fit” which is available on Acast - https://shows.acast.com/finding-market-fit

You can connect with Patrick via LinkedIn: https://www.linkedin.com/in/pcmoran/

You can connect with me via LinkedIn too: https://www.linkedin.com/in/kennysoto/