Have a side hustle idea but no clue where to start? You're not alone.

When Walker Ferguson and his co-founder came up with the idea for a personalized meditation app, they had zero experience in app development. But instead of letting that stop them, they figured it out as they went—finding the right people, making smart decisions, and ultimately launching their app, Ascend Meditations, in the App Store.

This is Part Two of my conversation with Walker. Last time, we talked about prioritizing and how to stop wasting time, and how he balances college, football, and entrepreneurship. Today, we're diving into how he built an app from scratch—and how the same principles apply to starting any business.

In this episode, Walker shares:

How they took the first step despite no technical background
Why building the right relationships was crucial to their success—and why it matters for your business
What it actually costs to develop an app
How they found the right developers and secured early funding
Why waiting until you "know everything" is the worst mistake you can make

If you've ever had an idea but felt stuck on where to start, let this episode inspire you to take action—no matter your experience level.

Enjoyed the episode? Share it with a friend who needs that extra push to start their business!

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Need a little (and sometimes big) push to start and stay focused to grow your side hustle? Dive into my online Masterclass: How To Turn Your Thoughts Into Wanted Things.

For the full show notes head on over to the home of Side Hustle Hero. https://www.sidehustlehero.com/139

Connect with Walker:

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Ascend Meditations App

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About Joan

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135: Hidden Land Deals: How To Find, Flip, and Flourish