SEO superstar Jenny Halasz joins the podcast to discuss Google’s success and failure in its quest to offer highly targeted and nuanced search results:
· How consistent is Google in offering nuanced & targeted results?
· How effective is BERT a few months in?
· What more does Google need to do to get results right?
Plus, we explore the expansion of Google Stories & what they say about how the search engine sees entities.
Host:
Mordy Oberstein
https://twitter.com/MordyOberstein
https://www.linkedin.com/in/mordy-oberstein-12551715/
Special Guest: Jenny Halasz
https://twitter.com/jennyhalasz
https://www.jlh-marketing.com/
Presented by Rank Ranger: www.rankranger.com/
