Digital Missions Podcast with Justin Khoe

032 - How to make your first $100,000 as a Digital Missionary with Alejandro Reyes

7 snips
Sep 19, 2023
Alejandro Reyes, a coach and consultant for churches and ministries, shares insights on monetizing online communities, particularly through Facebook groups. He emphasizes the importance of deep listening to audience needs and the effectiveness of live launches. Alejandro discusses structuring impactful multi-day events and positioning offers as solutions to real problems. He addresses common limiting beliefs about financial success in ministry, advocating for tangible transformations over mere information. A practical approach for digital missionaries is emphasized throughout.
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INSIGHT

Facebook Groups Are Still Powerful

  • Facebook groups remain a powerful place to build community and monetize because the audience skews older and has more spending power.
  • Community beats one-off webinars since consistent engagement builds authority and trust over time.
ADVICE

Sell Before You Build

  • Don’t build a product then hope people buy it; sell first and build with your audience using their feedback.
  • Use Facebook group membership questions to collect the exact problems people want solved before creating your product.
ANECDOTE

5M Followers, 77 Course Sales

  • Alejandro recounts a client with 5 million followers who spent money building a course and sold only 77 copies at $99.
  • The story warns against creating products without validating real audience demand first.
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