CDO Matters Podcast CDO Matters Ep. 32 | Value Engineering
Sep 7, 2023
In this episode, Laurence Young, a value consultant, discusses the importance of improving data from a business perspective. They explore showcasing the value of data investments and emphasize the significance of revenue as a metric for growth. The speaker also shares insights on quantifying the return on investment for data initiatives and addresses challenges in improving customer data. They highlight the importance of aligning organizational goals with data projects and connecting business metrics with data quality metrics.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Introducing a Value Consultant and the Importance of Data in Business
01:36 • 2min
Demonstrating the Value of Data Investments
03:35 • 13min
The Importance of Revenue and a Role Play Scenario
16:57 • 2min
Quantifying the Return on Investment for Data Initiatives
18:29 • 2min
Addressing Challenges in Improving Customer Data
20:11 • 2min
Aligning Organizational Initiatives with Data Projects
22:19 • 24min