This episode of the Live Better Sell Better Podcast features your host, Kevin "KD" Dorsey. Once a prospect agrees that they have a problem that they would buy your product for, now we get to the status alignment question. This question establishes you as an authority in this space. KD also emphasizes that asking about a problem makes a prospect want to solve it, so ask follow-up impact questions such as why? tell me more, and what does it cause you?

HIGHLIGHT QUOTES

The status alignment question establishes you as an authority - KD: "The status alignment question's when you go, and you ask something that only someone that understands the space would know. So that can be something like 'why do you think that is? Is it a call reluctance thing? Are they not empowered by RevOps? Is it taking too long to find the leads?' It's where you show that you know what posits the problems often."

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