

E43: The CFO's Blockbuster vs Netflix Moment: AI Adoption with Wouter Born
Apr 16, 2025
Wouter Born, a finance and AI influencer and General Partner at Born Capital, shares insights on how AI is transforming the role of CFOs. He draws parallels between Netflix and Blockbuster, urging finance leaders to adapt to survive. Wouter discusses practical steps for AI integration, emphasizing the need for innovation and collaboration. He delves into the critical role of financial storytelling and how AI can enhance this narrative. The conversation highlights the evolving tech stack for CFOs and the importance of balancing innovation with data privacy.
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Netflix vs Blockbuster Anecdote
- Netflix built for the future without broadband internet, which was crucial to its success over Blockbuster.
- By the time Netflix fully executed, it was too late for Blockbuster to react, illustrating a pivotal disruption moment for CFOs today.
Foster Culture for AI Adoption
- Build a culture open to innovation where failing fast and experimenting with AI tools is accepted.
- Start by automating boring and manual tasks like data quality and reconciliations with AI.
Overcome Data Security Fears
- Don't avoid AI due to data security fears; instead, use safe methods like fake data for testing.
- Work with IT to find secure ways rather than using security as an excuse to not try AI.