AI and I

How to Run a Profitable One-person Internet Business Using AI - Ep. 14 with Ben Tossell

Mar 13, 2024

Ben Tossell, founder of Ben's Bites and ex-Makerpad CEO, shares his expertise in building a one-person internet business using AI. He explains how to leverage tools like ChatGPT for creating compelling landing pages and analyzing business data. Tossell highlights strategies for navigating market saturation and enhancing newsletter growth, along with effective content creation and interview techniques. Discover how AI can transform your entrepreneurial journey and help streamline operations while maximizing profitability.

01:15:47

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Episode guests

Ben Tossell

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Quick takeaways

Leverage ChatGPT for business strategy and innovation.

Utilize AI tools for content creation and data analysis.

Maximize AI for efficiency and profitability in internet business operations.

Deep dives

Reverse Engineering Customer Thoughts

Exploring customer thoughts and feedback through reverse engineering the transcripts by identifying questions that might have elicited the responses, leading to insights on product choices and limitations.

AI: Think of Yourself as a Model Manager

00:47

Unveiling Customer Insights for Product Development

02:00

Efficient Use of AI in Running Internet Businesses

01:33

Engage Leadership for AI Integration

01:24

Intro

2min

Navigating AI Saturation and Innovation

13min

Unpacking Yardstick: Insights and AI in Software Evaluation

22min

Crafting Insightful Interview Questions

16min

Navigating AI in Content Creation

7min

Harnessing AI for Content Creation and Business Efficiency

11min

Leveraging AI for Efficient Business Management

3min

Embracing AI: Opportunities and Innovations in Entrepreneurship

2min

You can build and run a one-person internet business that earns half a million in annual revenue—with AI.

Ben Tossell showed me exactly how in this episode. Ben is the founder of Ben’s Bites—one of the best daily AI newsletters out there, which I love reading every day—and an investor in a number of promising early-stage AI startups. Ben is also an experienced founder whose no-code platform Makerpad was acquired by Zapier.

I think Ben is really good at starting profitable internet businesses that are sneakily big, but don’t require too many resources. Over the last couple of years, he’s assembled a war chest of AI tools including ChatGPT, Claude, Gemini, Lex, and Supernormal to help him do this. In this episode, we get into the weeds of how Ben has integrated AI into his workflow to find new business opportunities, run them well, and evaluate their performance.

We get into:

How to use ChatGPT as a business strategist
Building your MVP with ChatGPT
Turning interview transcripts into compelling articles
Analyzing business data using AI tools
How to generate persuasive landing page copy with ChatGPT
Offload time-consuming tasks to AI

This episode is a must-watch for anyone who is curious about using AI to bootstrap a profitable internet business.

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Links to resources mentioned in the episode:

Ben Tossell: https://twitter.com/bentossell