30 Minutes to President's Club | No-Nonsense Sales #265 - Video Playbook: Book 1 In 3 Cold Calls With This Opener
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Mar 1, 2024 Learn the viral sales tactic that helped book 1 in 3 cold calls. Discover strategies for accelerating deal closures, establishing credibility in sales conversations, and overcoming challenges in different scenarios and industries.
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Breakthrough Cold Call Anecdote
- Armand struggled with cold calls, booking only one sympathy meeting in five weeks.
- After advice, he used the "Heard The Name Tossed Around" opener and booked five meetings in one week.
Use The Name Tossed Around Opener
- Lead cold calls with a common thread to the prospect before introducing yourself.
- Then ask if they've "heard your name tossed around" to avoid being perceived as a rando.
Handle No Familiarity Gracefully
- If a prospect hasn't heard your name, transition to a permission-based opener asking to share relevant info.
- If they say yes, ask what they heard and handle objections immediately to build trust.