Episode 676: 6 Invisible Ingredients to Attracting More Paying Customers (Digital CEO Episode Series)
Apr 15, 2024
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Learn about the 6 invisible ingredients to attract paying customers as a Digital CEO. Topics include embodying authority, aligning personal values for success, mastering leadership energy, and attracting customers with love and mindset. Discover the profitability of digital products and join the exclusive training series for business growth.
Being an authority figure is crucial for attracting clients, demonstrating confidence in your expertise is essential for gaining trust.
Communicating your values authentically helps in attracting the right audience, leading to strong and long-term relationships.
Genuinely caring for clients, demonstrating empathy, and wanting to help them sets you apart and attracts those who appreciate your genuine approach.
Deep dives
Owning Authority and Expertise
Being an authority figure in your field is crucial for attracting clients. Demonstrating confidence in your knowledge and expertise is essential to gaining trust. Authority is not just about what you know, but also how you convey your expertise through non-verbal cues and communication.
Displaying Personal Values
Communicating your values and what is important to you to potential clients is a powerful attractor. When clients align with your values, it creates a strong connection and can lead to long-term relationships. Demonstrating your values authentically and consistently in your messaging helps in attracting the right audience.
Demonstrating Genuine Care
Authentically caring for your clients and genuinely wanting to help them is a key element in attracting the right customers. People can sense when you are invested in their success and well-being, creating a deeper connection and trust. Care and empathy towards your clients can set you apart and attract those who appreciate your genuine approach.
Confidence in Providing Results
Having the belief and confidence that you can positively impact and bring about change for your clients is a powerful attractor. Projecting assurance in your abilities to deliver results instills trust and motivates clients to work with you. Knowing that you can make a difference and confidently conveying this to clients sets the tone for a successful relationship.
Embodying Leadership Energy
Leadership energy involves guiding and nurturing others to achieve their best potential. As a leader, taking charge, making decisions, and inspiring clients elevates your ability to attract the right audience. Effective leadership entails bringing out greatness in others and creating a transformative environment that fosters growth.
Love for Your Offer
Having a genuine passion and love for what you offer can be a significant magnet for attracting clients. When you deeply value and are proud of your products or services, it resonates with potential clients and draws them in. Embracing and cherishing your offer creates a positive energy that appeals to the right clientele.
Today we’re kicking off what we’re calling The Digital CEO Episode Series, where over the next few weeks I’ll be sharing in more detail how I’ve been able to do what I do in my business! In this episode, we reveal 6 invisible ingredients that, when brought together, will attract a lot of money to you by bringing you the ideal clients that you are here to help and serve.
If you’re building a personal brand as an online expert selling digital products, and you’re looking to take your business to 7-figures (or more) while actually loving your business, then this series is for you!
Save these dates, June 6th, 11th and 13th, because our once a year 3-part LIVE training is happening very soon, and you can join the Business By Design Priority List NOW at https://www.businessbydesign.net/!
In this episode you’ll hear:
The way that a lot of people are struggling with authority and how you need to become the living, breathing personification of what it is you offer
Why value display is a must have for a successful Digital CEO, plus what happens when your own values don’t match those of your audience
What the frequency of actually caring to help others is all about
That knowing how you can help, and then conveying that energy in the right way, will be a gamechanger
What makes you a leader and how not having that leadership energy will hurt your business in so many ways
Why loving your offer is an invisible and essential ingredient for you to have and demonstrate to others