Kevin Systrom's background, early interest in computer science, and experience attending a private school. His journey from intern at ODO to the creation of Instagram. Instagram's grand vision of collecting visual data from around the world. Challenges of building a company and competition for people's time. Advice for new entrepreneurs on putting your product out there and prioritizing the right features.
Instagram originally started as a check-in app called Bourbon before evolving into a photo-sharing platform with filters.
Instagram's focus on visual media enables users to explore the world through photos and facilitates communication across language barriers.
Deep dives
Kevin's background and passion for computers
Kevin shares about his upbringing in Massachusetts, his interest in computers starting at a young age, and his experiences with coding and programming in high school.
The early days of Instagram
Kevin discusses the initial concept of Bourbon, a check-in app that eventually evolved into Instagram. He also explains how the idea of sharing photos with filters became the main focus and how it differentiated from other social networks.
The unique value of Instagram
Kevin emphasizes the power of visual media and how Instagram allows users to explore the world through photos. He also discusses the impact of the platform's universal appeal, enabling communication across language barriers.
Challenges and future growth
Kevin highlights the importance of building a strong team and focusing on company building rather than just product development. He shares insights on competition, time competition, and the upcoming grand vision of Instagram as a platform for experiencing visual data from around the world.