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The Think Media Podcast
249: How to Make $1M Per Year from a Small Channel w/ Thomas Frank
Sep 21, 2023
Thomas Frank, a YouTube personality and entrepreneur, discusses how he made $1 million with his new YouTube channel. They talk about the importance of becoming the go-to person in a niche, transitioning to a niche audience, building a sustainable YouTube channel, co-hosting a personal finance podcast, and starting and monetizing a YouTube channel effectively.
28:30
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Quick takeaways
- Becoming the go-to person in a niche with growing demand and good product market fit is crucial for success on YouTube.
- Optimizing content to meet audience needs and offering products and services directly related to expertise can lead to significant revenue.
Deep dives
The Power of Niche Content and Product Market Fit
In this podcast episode, Thomas Frank shares his experience of leaving his over two million subscriber channel to start a new channel focused on Notion tutorials. He emphasizes the importance of becoming the go-to person in a niche with growing demand and good product market fit. Instead of looking for inspiration from similar content creators, he suggests looking at other niches and adapting relevant strategies. Thomas highlights how his new channel generated over $1.4 million in just a year by catering to a specific audience's needs.
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