The Mind Your Business Podcast
Episode 745: The Course Chronicles: Crafting the Offer and the Strategy (Episode 03)
Apr 4, 2025
Dive into the art of crafting compelling offers and strategies for new programs! Discover the hybrid 'Monetize Before You Make It' method for effective launches. Learn about the critical '3 P’s' for any offer and the innovative 'Promise Bot' that enhances client engagement. Understand the vital role of structured beta launches and feedback in refining your program. Plus, get a sneak peek at an upcoming live training that promises to guide you in creating your first digital product!
25:11
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Quick takeaways
- Crafting a well-structured outline is essential for developing a new offer, ensuring coherent delivery and meeting client needs effectively.
- The 'monetize before you make it' strategy allows for valuable feedback from beta participants, enhancing the final product based on real market demand.
Deep dives
Creating a Compelling Offer
Developing a new offer requires careful planning and execution. The podcast discusses the importance of crafting a well-structured outline before launching a new course, emphasizing the value of a sequential order of modules that facilitate learning. For instance, using tools like monday.com helps in organizing tasks such as creating videos, training sessions, and live calls, allowing for clear progress tracking. This foundational work ensures that when the offer goes live, it’s coherent and effectively addresses the needs of potential clients.
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