As one of the largest technology companies in the world, Google’s influence has no limits. Their 2015 rebrand launch was a massive, carefully detailed effort to orchestrate a rollout of over 10,000 branded assets with the flip of a switch. In this week’s episode, we catch a glimpse of the behind-the-scenes muscle for this mighty change as we talk to Jonathan Lee, one of the in-house designers leading the effort.
To see the change of brand for yourself, visit achangeofbrand.com or follow us on Instagram @achangeofbrand.
- Produced by Matchstic, matchstic.com / @matchstichouse (Instagram)
- Hosted by Blake Howard, @blakehoward (Instagram)
- Co-hosted by Sarah Gail Hughes
- Edited by Matt Owen