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Inside Mamdani’s campaign to be mayor of New York City

19 snips
Oct 23, 2025
Eric Lach, a staff writer at The New Yorker, dives into Zohran Mamdani’s unexpected rise in the New York mayoral race. They discuss Mamdani's bold policies to tackle the cost of living, including proposals for increased housing and higher taxes on the wealthy. Lach sheds light on Mamdani's handling of past police comments and the potential fallout regarding his views on Israel and Gaza. With insights from his campaign trail, he assesses how Mamdani might navigate a possible clash with Donald Trump if elected.
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INSIGHT

Rapid Rise Through Focused Messaging

  • Zohran Mamdani rose from near-zero name recognition to frontrunner by focusing relentlessly on affordability.
  • His clear, disciplined messaging on cost-of-living issues drove rapid voter adoption across demographics.
INSIGHT

Affordability As A Political Magnet

  • Mamdani centers his campaign on affordability: housing, childcare and transit.
  • That single-issue clarity helped him bypass critiques about experience or ideological labels.
INSIGHT

Ambitious Policies With Fiscal Constraints

  • His platform includes costly programs like free buses and universal childcare funded by higher taxes on the very rich.
  • He claims a millionaire surtax and higher corporate taxes could raise substantial revenue, but legal and political limits exist.
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