The Future of Wine and Technology: Drink Up!

The Buzz: According to FutureWineExpo.com, "Just a decade from now, the wine industry is likely to look a lot different than it does now. A number of important factors – including the rise of China as the next great wine nation, the global impact of climate change, and the wide-scale embrace of technological change by growers, winemakers and retailers – are making it highly likely that the way we drink and enjoy wine will continue to change at a rapidly accelerating pace." 10 Ways the Future of Wine Is Changing Faster Than You Think: "Winemakers and grape growers are embracing innovations like drones and robots in the vineyard. The impact of climate change on the wine industry. Sustainability and the popularity of eco-friendly wines. New taste trends. Innovations in packaging and bottling. The rise of the "beverage wine". Blended vintages and new winemaking trends. New retail wine concepts. Technologically augmented bottles. Blockchain-based authentication of fine wine." [https://futurewineexpo.com/en/blog/insights-64/10-ways-the-future-of-wine-is-changing-faster-than-you-think-255.htm] We'll ask Lisa Allen at Wine Insite, Jeff Lubin at Independence Wine Consulting, Heidi Scheid at Scheid Family Wines, Doug Bell at Adult Beverage Innovation and Product Development, and Matthew Goldman at Vertical Finance, for their take on The Future of Wine and Technology: Drink Up!