Brave Ideas How Twitter’s Office Portfolio Supports WFA
A Chat With Tracy Hawkins, VP Of Real Estate & Workplace And Remote Experience -
Tracy Hawkins, Vice President of Real Estate & Workplace and Remote Experience at Twitter joins Bold Founder Caleb Parker for the fourth episode of Season 6 to discuss how Twitter is supporting its employees through its work from anywhere policies.
Tracy is one of the leading voices on LinkedIn and Twitter about the #FutureOfWork.
In this episode the two talk about company culture, creating environments where people feel taken care of, and workplace choice.
Tracy shares some interesting insights on how Twitter has embraced remote work and how they approach that with their global teams to ensure everyone feels supported and connected to Twitter’s culture no matter where they choose to work.
Tracy shares her insights on how their real estate portfolio is evolving and what the future of work innovation looks like at Twitter.
Connect with Tracy Hawkins on LinkedIn
https://www.linkedin.com/in/tracy-hawkins-5b303326/
Connect with Caleb Parker on LinkedIn
https://www.linkedin.com/in/calebparker/
If you have any questions or feedback on this episode, email podcast@workbold.co
Value Bombs:
- I've become a big fan of yours on social media. You're one of the leading voices in the future of work conversation on LinkedIn and Twitter, obviously often engaging in healthy debate and sharing how Twitter is evolving beyond hybrid working in the workplace. - Caleb
- We like to call them work from home because remote kind of makes it sound like there's a centre of gravity, and those folks were on Mars somewhere. - Tracy
- I would say the biggest learning for us is definitely that flexible work is here to stay, that it's not a perk anymore. It’s an expectation for employees. - Tracy
- Company culture isn't about brick and mortar and offices. It's about common values, clear goals and showing you're inclusive... It's all part of making people feel an equal part of the company. - Tracy
- And it's been this debate about return to office or versus work from home or work from anywhere, but that's not the debate. It’s about choice versus no choice. - Caleb
- The biggest thing that you can do to make your work from anywhere at work from home policy, a success is to make sure that your execs are on board and that they're doing it too. - Tracy
- It's not about ping pong tables in the offices anymore. You know, it's about what are we doing for our employees to make them feel like human beings and to make them feel like they're cared about. - Tracy
Resources:
Shout Outs:
About Tracy Hawkins
Tracy has been active in all aspects of corporate real estate and facilities management for over 15 years.
Her skills encompass, project management, design, and construction, leasing and transactions, workplace operations, and the remote experience, leading corporate real estate teams in the film, fashion and technology sectors. Tracy has been leading Twitter's real estate teams for the last eight years, leading their EMEA and APAC real estate and workplace teams.
She moved from Dublin, Ireland to San Francisco in 2014 to head up their design and construction team during a period of explosive growth, which ultimately led to her returning from maternity leave to assume leadership of their global real estate and workplace team in March of 2016.
Now Tracy is now responsible for all workplaces at Twitter, be that in an office or remote. Her goal is to ensure their employees have the choice and agility to do their very best work, regardless of geography. Tracy's married to Grant, and they have a five-year-old daughter. She's on the board of Blue Bear School of Music and the Twitter Foundation.
Tracy has been an active member of CoreNet for over 10 years, both in London and the Bay area.
Follow Tracy Hawkins on Twitter
About Caleb Parker
https://www.linkedin.com/in/calebparker/
Caleb Parker is an American entrepreneur in London, and Founder of Bold (acquired by Newable/NewFlex in 2019).
He believes in "challenging the status quo" and is a champion for entrepreneurial and innovative thinking.
Caleb has served as founder, Board member, advisor, investor and consultant to numerous startups and small businesses, and has a keen focus on innovation and technology, with interests in the MICE market, Space-as-a-Service, and the future of work.
Caleb has been a guest lecturer, speaker, and moderator for topics such as entrepreneurship, the sharing economy, the future of work and commercial real estate at academic institutions and large corporations. He regularly takes the stage at numerous trade conferences as keynote speaker, MC, host or facilitator.
Earlier in his career, Caleb was named one of Savannah, Georgia's “40 under 40” business leaders" in 2006 after launching two successful small businesses in the city's booming hospitality industry. A year later he moved to Washington, DC to join the The Regus Group DC management team. In 2009, Caleb co-founded a flexible workspace consulting firm where he brokered flexible workspace and advised businesses on agile working strategies.
Caleb is one of the first licensed commercial real estate agents to speak on the flexible working trends and the rise of flexible workspace, and has been quoted in numerous publications.
Timestamps
[3:21] Interview begins
[5:30] Tracy explains Twitters remote work policy and how Twitter work hard to make sure that the work from home population have access to company culture
[14:20] Tracy talks about why companies should embrace work from anywhere and hybrid working practices
[16:20] Tracy talks about how flexible working has helped Twitter’s recruitment across social media channels
[18:50] Tracy explains how work from anywhere will impact on Twitter’s real estate portfolio
[23:15] Tracy talks about the role hospitality plays in the office and the future of work innovation
[27:40] Caleb asks how other companies can move to work from anywhere policies
[29:00] Caleb asks his quickfire round questions
Sponsors
Headline Sponsor: TSK
TSK creates inspiring workplaces for some of the world’s biggest brands across the UK and Ireland, They’ve been working for 25 years to deliver the best employee experiences and the vision of their clients. Not only do they create great places to work, TSK share workplace content every week from the latest data to inspiring spaces they’ve designed and built. You can read their latest insights at www.tskgroup.co.uk or check out their LinkedIn and Instagram pages to become a follower, fan and friend.
Fortune Favours the Bold
Bold merges property management & Space-as-a-Service to drive asset value and help office customers grow faster. Now part of NewFlex (www.workbold.co)
Future Proof Your Portfolio with NewFlex
NewFlex delivers and manages a range of branded solutions for every type of building, in every type of location, for every type of occupier. Including the flexibility to develop your own brand. All enabled by flexible management contracts where we are invested in making money for you. (www.newflex.com)
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A Podcast Company is the leading podcast production company for brands, organizations, institutions, individuals, and entrepreneurs. Our team sets you up with the right equipment, training, and guidance to ensure you sound amazing. (https://www.apodcastcompany.com)
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