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The Science of Scaling
How to Build an Advisory Board w/ Jen Grant (COO, Cube)
Jun 20, 2024
Jen Grant, COO at Cube and seasoned independent board member, shares her expertise on building effective advisory boards and navigating the complexities of board meetings. She highlights the importance of diverse perspectives and strong relationships for early-stage founders. Jen stresses the need to critically evaluate advice from venture capitalists, offering strategies for aligning growth initiatives with market dynamics. She also discusses the role of networking and mentorship for aspiring board members, emphasizing the power of connections over credentials.
38:18
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Quick takeaways
- Building a strong advisory board allows founders to fill expertise gaps and seek targeted guidance from experienced professionals in specific areas.
- Evaluating the advice from venture capitalists is essential, as their recommendations may not always align with the operational realities faced by early-stage companies.
Deep dives
Navigating Boardroom Advice
Founders often receive guidance from venture capitalists in board meetings, but this advice can be misleading, particularly if the VCs lack operational experience. One common issue is the suggestion to focus solely on enterprise clients while neglecting smaller ones, which can be detrimental for early-stage companies. An effective approach includes evaluating the context behind any advice given and seeking validation from experienced operators or advisors. This validation not only sharpens decision-making but also helps founders understand the best course of action strategically.
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