Best Of Sales Skills Podcast cover image

Best Of Sales Skills Podcast

The 4Ps of Sales Effectiveness with Darrel Griffin

Nov 23, 2020
33:20

Darrel Griffin is simply one of those guys who always presents really well on LinkedIn. Immaculate posts, great layout, good presentation. 
 
Darrel produces a very high caliber of content for LinkedIn which he uses to support his business development. Darrel helps people, from all over the globe to be 'more attractive' to their ideal customers on LinkedIn 
 
He spends a bunch of his time coaching his clients to develop and understand their specific niche. So that they can achieve that goal of being more attractive to their customers. 
 
The old push-approach to selling, according to Darrel, he is a big fan of attraction selling. 
 
Darrel shares some great strategies and insights in this episode including why we all need to think of ourselves as a DR and use his 4 P's. 
 
Patient 
Pain 
Prescription 
Prognosis 
 
We also cover off why you need to start with the right mindset on LinkedIn as well as why he thinks the term 'social selling' is somewhat misleading. 
  
Darrel Griffin
https://www.linkedin.com/in/darrelgriffin/  
 
New Proactiv Training
https://www.weareproactiv.com/

Mark McInnes
https://www.linkedin.com/in/mark-mcinnes/

Mark McInnes - Sales Training
www.Markmc.co

www.Bonjoro.com 
Coupon – BOSS20

Tactical Pipeline Growth
www.markmc.co/tpg 

Catch all versions of me here.

https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode