In this episode of Search Off the Record, Irina Tuduce from the shopping team joins John Mueller and Lizzi Sassman to chat all things shopping data, from schema.org to feeds spec. Listen along as we chat about how shopping infrastructure gets its data, why pricing data can be tricky, and what the Shopping team has been working on this year.
Resources:
Episode transcript → https://goo.gle/sotr081-transcript
Irina Tuduce on LinkedIn → https://goo.gle/3Xuiywf
Product structured data → https://goo.gle/4eaPJus
Feed spec in Merchant Center → https://goo.gle/3Tdl2MU
How to set up Merchant Center account → https://goo.gle/4gcSPjq
Merchant-level organization markup → https://goo.gle/47fvmd2
Schema.org community on GitHub → https://goo.gle/4e7A6E3
Variants in Google Search → https://goo.gle/4dU4BOc
Merchant Listings report in Search Console → https://goo.gle/47hlNuu
Listen to more Search Off the Record → https://goo.gle/sotr-yt
Subscribe to Google Search Channel → https://goo.gle/SearchCentral
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.