You know how much I love battle-tested, ultra-successful online marketing strategies. The only thing I love better is sharing strategies like these with you! It makes me so happy when we get in the trenches together and master the techniques that bring us the results we crave.

But this week, we're doing something a little different.

I'm in the midst of setting up my List-Builders Lab program right now, and I have to say that I'm really feeling the effect of all the strategies I've learned (and shared with you) over the past year. Let me tell you that the confidence I feel makes a world of difference in the midst of pre-launch craziness.

And that got me thinking about how insanely important it is in your business to have your mind right!

We don't think about this too much--we're too busy looking for the right tools, the right strategies, the right technology, etc. But if your confidence is struggling even just a bit, no strategy is going to work inside your business the way it should.

That's why today's podcast episode is all about lies, lies, lies...

And, of course, the truth that we need to replace them.

As you likely already know, to win the game of becoming a successful entrepreneur, you’ve got to focus occasionally on what’s going on between your two ears.

Today's post is all about the lies that I've personally dealt with! And sometimes, in low moments, I still hear them creeping up on me.

But with the help and advice of other friends in the online business world, I know what to tell myself when those lies show up...and that's what I want to pass on to you today.

Lie #1: You have to be the best in your market.

Lie #2: You have to find the balance between your work and your family and all that comes in between that.

Lie #3: Your failures that are adding up are proof that you’re never going to make this work.

Lie #4: Every opportunity that comes your way is big, and you can’t miss out on it or you’ll be left behind.

Stopping the Lies = Knowing the Truth

I know it’s not enough to just tell you what these lies are. You need to know how to flip them around with truth! Once you have the truth, those lies can't hold you back anymore, and you can really start building momentum in your business.

Since we're all about truth-telling today, I'll be honest and say that today's episode felt a little bit uncomfortable for me at times. It's not always easy for me to talk about topics that might not feel super good. And I don’t get to say, “Click this, go here, do that,” because we’re not talking about those specific strategies.

But I think it’s important to get really honest with ourselves, in order to be sure that those strategies will work. I hope that’s what this episode did for you, and that it redirects and recharges you, so that you start finding out how to create the business you absolutely love.