

Krystal Guerra - Instructure
Our guest today is Krystal Guerra, Director of Demand Generation at Instructure. Instructure is the company that helps people grow from the first day of school to the last day of work. More than 30 million people use this Canvas and Bridges platforms for learning management and employee development. Krystal has over 10 years of experience in event programming, media relations, digital marketing and demand generation.
She thrives on marketing solutions that drive results and has worked with hundreds of clients ranging from mid-size to large enterprise fortune 500 companies, and has been involved in raising over $8 million in venture capital. Krystal is also the CEO and founder of Guerra Media and agency dedicated to advocating for inclusivity women in leadership and preparing young adults for career success. In 2019, Krystal was recognized as one of the Utah's 30 women to watch by Utah Business Magazine.