https://www.linkedin.com/in/victor-eriksson-019846a0/ (0:57) Working together as brothers (6:35) How Boxbollen got started (13:45) Partnering with A-list celebrities (20:29) Placing big bets (23:22) Boxbollen’s growth playbook (25:59) Growing profitably (30:20) Building a lean and efficient team (34:40) Dealing with competitors and scammers (37:20) New markets, product launches, selling the company?