The Creator's Adventure - Course Creation, Entrepreneurship & Mindset tips for Creators

#152: Use AI to Run Your Business Faster and Smarter - With Lauren Petrullo

13 snips
Jul 8, 2025
In this discussion, Lauren Petrullo, an entrepreneur and the founder of Mongoose Media, shares her expertise in leveraging AI for business growth. She reveals how AI tools have helped her generate over $1 million in sales. Topics include the transformative power of hiring an executive assistant, enhancing customer engagement with AI, and streamlining marketing strategies. Lauren also emphasizes the balance between AI efficiency and genuine human interaction, showcasing practical steps for integrating AI into workflows to boost productivity.
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ANECDOTE

Hiring an Executive Assistant Changed Everything

  • Lauren Petrullo shared the biggest change for her freedom is hiring an executive assistant.
  • This assistant helps with follow-through, managing email, calendar, and priorities effectively.
INSIGHT

AI Transformed SEO for Lauren

  • Lauren realized AI's power when her AI-generated blog content drove 100,000 monthly organic visitors.
  • Using AI for SEO allowed hiring more writers and scaling marketing efforts cost-effectively.
ANECDOTE

Morning AI Brain-Dump Routine

  • Lauren starts her day by talking to ChatGPT using a voice webhook while walking her dog.
  • The AI helps prioritize tasks and sends summaries for her team to act on.
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