Content Strategy Insights
Gladys Diandoki: Content Design Leadership Built on Strategy and Research
Mar 27, 2024
Gladys Diandoki, a content designer with a strong research mindset, shares insights on audience-focused storytelling, strategic problem-solving, and the importance of structured content. She emphasizes the value of research and testing in content strategy, offering valuable resources for content professionals.
32:30
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Quick takeaways
- Framing design problems in user-focused ways enhances content design outcomes and elevates profession.
- Information architecture in content design acts as a strategic system for efficient navigation and targeted solutions.
Deep dives
Gladys Dionne-Vocquix's Strategic Focus
Gladys Dionne-Vocquix stands out for her strategic approach in content design, emphasizing the importance of reframing design problems in user-focused ways. With a background in journalism and communications, her curiosity and dedication to learning have driven her journey from journalism to content design. By focusing on strategy and constantly learning, she elevates the content design profession.
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