A lot of the discussion around the metaverse is just about what already exists today in online games and elevating those experiences to the next level. Jonathan Stringfield, PhD, the VP of global business research and marketing at Activision Blizzard, joins us to breakdown why gaming is at the forefront of the metaverse development cycle, the influx of capital into the sector and what esports looks like in the metaverse era. And make sure to check out his new book, “Get in the Game: How to Level Up Your Business with Gaming, Esports, and Emerging Technologies” out today.