Full-Funnel B2B Marketing Show Episode 125: Account segmentation for ICP development with Andrei & Vladimir
Jan 29, 2024
01:01:11
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
In the new episode of Fullfunnel Live, we're going to share with you a step-by-step process of account segmentation for ICP development.
We'll cover:
- The most common mistake when developing an ICP
- How to define the tiers in ICP and segment all accounts properly
- How to define account qualification and disqualification criteria
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
In the new episode of Fullfunnel Live, we're going to share with you a step-by-step process of account segmentation for ICP development.
We'll cover:
- The most common mistake when developing an ICP
- How to define the tiers in ICP and segment all accounts properly
- How to define account qualification and disqualification criteria
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/