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Full-Funnel B2B Marketing Show

Episode 125: Account segmentation for ICP development with Andrei & Vladimir

Jan 29, 2024
01:01:11
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel

​In the new episode of Fullfunnel Live, we're going to share with you a step-by-step process of account segmentation for ICP development.

We'll cover:
- The most common mistake when developing an ICP
- How to define the tiers in ICP and segment all accounts properly
- How to define account qualification and disqualification criteria


On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c

Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl

Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches

Upcoming events: https://lu.ma/fullfunnel/events

Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog


Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/

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