The Executive Edge: Storytelling Secrets to Win Board Buy-In

In a world drowning in data and AI hype, the leaders who win aren't the ones with the best algorithms – they're the ones who can tell the best stories. Join Zero100’s Chief Research Officer Kevin O'Marah and Principal Research Caroline Chumakov as they explore storytelling as a critical leadership strategy for digital supply chain transformation and provide practical tips for winning over skeptical boardrooms. 

• The neuroscience of storytelling (02:53) 
• Why storytelling matters more than ever in the age of AI (04:18) 
• The essential ingredients: Conflict, emotion, and a hero at the center (05:50) 
• What we can learn from Indra Nooyi, Sara Blakely, Paul Polman, and Jim Rowan (08:44) 
• The Golden Nugget: How to win over boardrooms with data and narrative (14:10) 
• Understanding storytelling as a change management strategy (19:10) 
• Amazon's PR/FAQ framework: A practical tool for driving multi-year transformations (22:25) 
• Making it stick: How to practice storytelling and build it into your leadership development (24:29)