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You work hard, but you're probably not working smart.
At least not as smart as you could if you had a better understanding as to how businesses like yours (but slightly different) within the fitness industry operate.
I'm 100% that most of my success in this industry came from NOT standing still.
Not staying within my four walls.
Actually going out there and learning what other brands/models were doing - not because it's how I wanted to operate, but because I knew that knowledge would make me a better owner.
So do yourself and your business a favor...GROW your perspective on the industry and you'll GROW your business.