005. The one where John + Rachel talk about Repelling

This episode Rachel + John share why you should be repelling clients and how that will attract your dream clients. Show notes: https://www.lightdarkco.com/podcast/5 When you set up your business to repel clients, you are also setting it up to attract your dream clients. To do so, you need to define who your ideal client is. You can look at your favorite clients and see what similarities they have. You can also ask them questions about themselves and about their experience working with you. You need a strong brand voice to share your style, personality, and budget so that when the clients that aren't a good fit for you land on your site, they know right away that they should look somewhere else. And your dream client will fall in love immediately! John's Life Hack - Hang a shoe rack on the inside of your pantry door for extra storage. Here is a link to the one I use - https://www.amazon.com/dp/B01D58DRVC/ref=cm_sw_em_r_mt_dp_U_YjO7Db18E2Y5S Rachel's Life Hack - When cutting jalapenos, you can use zip-lock bags to shield your hands from the juices. Or if you have kitchen gloves you can use those haha. Word Cloud for finding similarities in your reviews. - https://www.wordclouds.com/ Ship Station: 1 Month free trail https://www.lightdarkco.com/shipstation If you want to connect with us and other listeners of the Light + Dark community, join our Facebook group at https://lightdarkco.com/joinFB Follow us at www.instagram.com/lightdarkco www.instagram.com/racheldriskell www.instagram.com/allheartphoto