The Think Media Podcast 312: She Quit Instagram to Focus on YouTube (Here's Why)
14 snips
May 6, 2024 
Modern Millie discusses quitting Instagram to focus on YouTube, covering topics like balancing quality and quantity in content creation, authenticity, personal growth after leaving Instagram, online privacy, YouTube Studio tools, and strategies for content creators including stress management and confidence building.
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Creators Leaving As A Natural Retirement
- Many long-time YouTubers are stepping away as a form of retirement or life transition.
- Burnout and a desire for new chapters explain much of the recent creator exodus.
Choose A Sustainable Posting Cadence
- Evaluate whether your current posting cadence is sustainable for the next five years.
- If it isn't, reduce frequency to a pace you can maintain long-term.
From 80-Hour Hustle To Strict Boundaries
- Millie described early COVID-era hustle where she worked ~80 hours a week creating nonstop.
- She now enforces boundaries like finishing work by 2 p.m. and no content creation on weekends.