Have you started a WordPress theme or plugin that didn't quite succeed like you had hoped it would? It might be time to sunset your WordPress product.

There's 2 major things to consider: your mental health & your existing customers/users. When I spun down my first go at WordPress themes, it was embarrassing. The crazy thing was, the embarrassment was only in my head. I didn't want to give up, I wanted to keep going. Shutting it down felt like a failure. It took me years to realize that shutting down, provided me more clarity and the best lessons in marketing I've ever learned.

But how do you relay this to your customers? Especially if the recently paid you? Today's episode of Product Talk featuring Kim Coleman, Devin Walker, and Matt Cromwell will touch on all the points I just mentioned.

Be sure to follow them and tune in to their Twitter Space every week!

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• Kim Coleman
• Devin Walker
• Matt Cromwell
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