Thirty Minute Mentors Episode 76: The Skinny Confidential Founder Lauryn Evarts Bosstick
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Jun 22, 2021 
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Lauryn's Early Entrepreneurial Journey
- Lauryn Evarts Bosstick started The Skinny Confidential after quitting a sorority she couldn’t afford.
- She began with a blog in 2011, ignored critics, and didn't monetize for 3 years while building her brand.
Build and Execute Your Brand
- Define your brand with a clear mission, color palette, and language style.
- Focus, execute within 6 weeks, and build systems to consistently push your brand forward.
Community Comes First
- Prioritize serving your existing audience over chasing followers.
- Uplift others in your community to create a strong, engaged platform.