298. Hosting Hotline: Taylor Swift Is Coming to Town! Strategizing Your STR for Marquee Events

Welcome back to the Hosting Hotline! This is an Ask Me Anything where each week we’ll answer your questions on Airbnb, STRs, real estate, and everything in between.

Steph asks:

My question revolves around events like Taylor Swift coming to your city. She's coming to Indianapolis for three nights, November 1st, and tickets go on sale very soon. We are a five minute drive from where she will be performing. We're using PriceLabs for dynamic pricing and I don't feel like the pricing is accurate quite yet, as I am seeing similar homes listed for anywhere from $500 to $1,400 per night.

Do you open up your calendar this far in advance? How do you determine pricing? Should we have a booking minimum? Just curious to hear what you recommend or how to handle those situations in the future.

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