91: How to Win at Content-Based Relationships on LinkedIn

The reason people don't produce content is that they don't know what to produce.

(Hint: It shouldn't be promotional content.)

Welcome to your step-by-step guide to building out a content-based relationship agency development strategy.

In this episode, I interview Dylan Hey, Cofounder at Hey Digital, about how to win on LinkedIn.

What we talked about:

- His amazing journey to building an all-virtual agency

- In the second year, he topped his year 1 revenue by 3-5x

- Exactly what & how to post on social platforms

- Designing your content sharing schema

- Why you really do have time to launch a podcast

Check out these resources we mentioned during the podcast:

- Dylan's podcast is The SaaS Marketing Show

- James Carbary at Sweet Fish Media (which also produces The Innovative Agency) helped Dylan launch

To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.