

How to STEAL Your Competitor's Accounts (14/36)
Jul 17, 2023
Learn how to strategically target competitor accounts by addressing buyer pain points and using open-ended questions to uncover customer needs. Discover the importance of assessing buyer willingness to change and spotting trigger events for successful competitor takeovers.
Chapters
Transcript
Episode notes
1 2 3 4
Introduction
00:00 • 4min
Strategy for Converting Competitor Accounts by Addressing Buyer Pain Points
03:50 • 4min
Strategic Sales Approach Using Open-Ended Questions and Reversal Techniques
07:35 • 2min
Navigating Buyer Willingness to Change and Trigger Events in Competitor Takeovers
09:30 • 4min