With nearly 30 years of combined Amazon experience, former Amazon Vice Presidents Colin Bryar and Bill Carr reveal the proven way Amazon innovates and scales businesses. Colin spent all day every day with Jeff Bezos for 2 years as his technical advisor. Bill led the launch and growth of the Kindle, Amazon Music, and Prime Video. Find out how Amazon’s success is due to a well-defined set of principles and practices which they reveal here and illustrate with stories. Find out also what Jeff Bezos is really like and why his siblings hated to go to movies with him.
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