30-Day Money-Back Guarantee

A notable promotion is the 30-day money-back guarantee offered by Boost Mobile, which encourages customers to switch from Verizon or T-Mobile without the typical risks associated with changing service providers. This initiative suggests that consumers stand to gain from switching, as there is no financial loss involved. Rather than holding onto their current plans, customers are prompted to reconsider their loyalty, particularly if they feel they are overpaying. The marketing angle taken here taps into consumer psychology, challenging the reasons why individuals might resist change in their mobile service providers.