

Series 5⎢Part 3: Pure threads: vision for a plastic-free fashion future with Gosia Piatek.
Feb 17, 2025
Gosia Piatek is the founder of Kowtow, a New Zealand brand that champions sustainable and ethical clothing through 100% organic cotton. In this conversation, she reveals how Kowtow takes complete control over cotton production, ensuring every thread is traceable and plastic-free. Gosia shares her deep connection to nature and the importance of ethical sourcing. The discussion also highlights innovative solutions for eliminating plastic from fashion, the significance of transparency in supply chains, and the growing consumer demand for eco-friendly practices.
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Brand Roots and Personal Journey
- Gosia Piatek met her partner unexpectedly in India during sampling and moved to London where her son now goes to school.
- Koto's name means respect in Chinese and hello in Maori, reflecting the brand's respect for nature.
Traceable Pure Cotton Fashion
- Koto achieves plastic-free, fully traceable cotton fashion by controlling the process from seed to garment.
- This monofiber approach eliminates plastic blends, easing circularity and recycling.
Choose Like-Minded Partners
- Surround yourself with suppliers and partners who already share sustainability values.
- Avoid pushing sustainability changes onto those not open to it; collaboration fosters genuine progress.